Artist project reviews, music in film and the road to a festival stage: a look back at Best Music Day. Community Talks, where SPILNA was a partner.
On 1 October 2026, International Music Day, the Best Music label held Best Music Day. Community Talks. SPILNA was a partner of the event.
The programme had three panels. In the first, experts reviewed artists' projects. The second covered music in film and TV, and in the third, festival organisers explained how an artist gets onto a big stage.
Panel 1. Artist Crash Test
Three projects were presented one after another, and four experts spent 30 minutes reviewing each.
Experts:
- Vadym Lysytsia, founder of the music label FoxLab
- Iryna Horova, founder and CEO of the music label pomitni
- Serhii Puzin, founder and CEO of Grani Digital Agency
- Nastia Svitelska, Head of PR at Best Music
Moderated by Mariana Voronina, CEO of Best Music.
Panel 2. Music on Screen: Sync
The second panel was about how a track ends up in a film. The speakers talked about sync licensing, rights and budgets, and went through real cases.
Speakers:
- Serhii Mohylevskyi, music producer at 1+1 Production
- Yevhen Tunik, showrunner and director of "Pershi Lastivky", "Pereviznytsia" and "Chomu Boria ne znav horia?"
- Anna Yelisieieva, producer of "Pershi Dni", "Mavka: The Forest Song" and "Pesyky"
- Serhii Noha, head of sync licensing at Best Music
Moderated by Yuliia Sokolovska, A&R manager at Best Music.
Panel 3. Three Festivals, Three Cases
How does an artist get onto a big stage? The panel answered with three festivals as examples: Pokolinnia, ATLAS Festival and B-MALL FEST.
Speakers:
- Pavlo Nemeriuk, commercial director of ATLAS Festival
- Kyrylo Kovalchuk, co-founder and concert director of B-Mall Fest, booking agent with 22 years of experience
- Roman Zholobak, founder and organiser of the Pokolinnia festival in Dnipro, Kyiv and Lviv
Moderated by Oleksii Dontsov, CEO of the MUZVAR project group.
A Full House
The hall was full. Between panels, guests stayed to talk with colleagues and speakers. DJ Liana Malinovska played the decks.
Thank you, Best Music
Thank you to the Best Music team for events like this. For the fifth year in a row, you have brought the industry together in one place and created something new with it. We were glad to be a partner of the day.
Follow SPILNA and Best Music on Instagram: @spilnamusic and @bm_bestmusic.